Fergus offers both business coaching programmes tailored to supporting ambitious businesses and 1:1 executive coaching tailored to supporting ambitious executives and teams. Each address both commercial and cultural issues in business.

Guided by the desired objectives of clients and the specific context of their business, he adapts the phasing and focus of each type of programme across both economic and business cycles.

Focusing on improving profit, enhancing equity value and increasing the enjoyment of those involved in the business, the programmes include: 

  • Aligning and energising people around a clear vision

  • Developing an income and equity growth plan in the context of that vision

  • Building the optimal culture to support the growth and development of the business

  • Developing innovative products, packaging and pricing

  • Sharpening market focus and value propositions

  • Exploring new client acquisition strategies

  • Improving sales conversion rates while maintaining margin at point of sale

  • Finding better approaches to client engagement and retention

  • Enhancing productivity using structures, resources and teams to better advantage 

  • Helping senior executives feel more focused, confident and capable in their roles

  • Improving management and leadership skills

  • Resolving behavioural issues and energy blocks that can hold businesses and individuals back

Sometimes it can be quite lonely being a business owner so, at a more human level, Fergus is also there for his clients simply to listen, encourage and provide some objective perspective.

“Inviting Fergus to coach us through our next exciting growth phase has been truly transformational. I would definitely recommend you make the effort to get in touch.”

Andy McKinlay - Chairman, Ediston Real Estate